Project Description

Vital Pregna is a health supplement product for pregnant women under the brand Doppelherz – Germany with more than 100 years of history. In Vietnam, Vital Pregna has been officially distributed by Master Tran for 5 years, but the product has not been known and used by many people. Therefore, Master Tran wants to build a social media campaign to increase brand awareness as well as increase customer connection

Jobs Done

  • Strategy Consulting for the whole campaign
  • TVC Production
  • Facebook Fanpage management
  • Social content production
  • Key Visual Design
  • Mini Game production
  • Sales promotion campaign
  • Landing page design & Development
  • PR strategy & writing
  • Media, KOLs & Hotmom booking
  • Facebook Ads
  • Google Search Ads, GDN, Youtube ads, Adnetwork
  • Youtube Pumber Ad Videos production

Results

The campaign achieved:

  • 5,000,000 Impressions;
  • 3,000,000 reach;
  • 1,600,000 video views;
  • Thousands of engagement as well as hundreds of messages request to purchase products.

Project

Dưỡng chất trao con - Vẹn tròn tình mẹ

Client

Master Tran

Industry

Pharmacy

Scope

Social Media Marketing